National Lipstick Day 2024: How Do You Want To Feel This National Lipstick Day?

To celebrate National Lipstick Day 2024, colour your lips with confidence with my empowering, beautifying, era-defining lipstick colours that suit everyone, everywhere!

This National Lipstick Day, 29th July 2024, I encourage EVERYONE, EVERYWHERE to discover their bold lipstick shade to colour their lips with CONFIDENCE!

Kate Moss Jourdan Dunn National Lipstick Day

Some of my most ICONIC, GLOBALLY LOVED shades are from my universally flattering NUDE lip wardrobe, from the AWARD-WINNING Pillow Talk to the supermodel-inspired Nude Kate, but this National Lipstick Day, why not unlock the confidence to DARE TO WEAR a BEAUTIFYING + BOLD statement shade?

Whether you love a perfect pink, statement red or head-turning coral shade, there’s a shade for everyone, everywhere! Discover my pout-perfecting picks for National Lipstick Day below to find your new lipstick love…

When is National Lipstick Day 2024?

National Lipstick Day falls on July 29th every year. National Lipstick Day is like a love letter to lipstick and the effect it can have on us. A slick of lipstick doesn’t just change the way you look, darlings… It can change the way you feel and can change the world! When you’re feeling happy, or sad, or creative, or uninspired, lipstick gives you the ability to be expressive and transform into a version of you that feels beautiful, confident, and ready to conquer your world.

How Do You Want To Feel This National Lipstick Day?

  1. Lip close up wearing Ruby Blur liquid lipstick for National Lipstick Day

    Confident + Empowered

    Get the look: Lip Cheat in Kiss ‘N’ Tell + AIRbrush Flawless Lip Blur in Ruby Blur

    Red lipstick is instant glamour! To create a classic red lipstick look, take my Kiss ‘N’ Tell Lip Cheat and precisely outline and fill in your lips for an iconic, ruby-red base, then swipe on Ruby Blur to create a jewel-toned pout with a velvety, powder-matte finish that feels hydrating and long-lasting. Red lipstick is timeless, darlings! It’s my secret to feeling confident and empowered, anytime, anywhere!

    Shop AIRbrush Flawless Lip Kit

  2. Lip close up wearing Pillow Talk Lip Cheat and Hyaluronic Happikiss for National Lipstick Day

    Spontaneous + Adventurous

    Get the look: Lip Cheat + Hyaluronic Happikiss in Pillow Talk

    Do something spontaneous this National Lipstick Day! All you need is a kiss of Pillow Talk lip liner to softly define the look of your pout, followed by a slick of Hyaluronic Happikiss lipstick balm. The fondue-like formula hugs your lips to create a rich, glossy lipstick look that can tackle any adventure.

    Shop Hyaluronic Happikiss Lip Kit

  3. Lip close up wearing The Queen Matte Revolution Lipstick for National Lipstick Day

    Sassy + Bold

    Get the look: Lip Cheat in Savage Rose + Matte Revolution in The Queen

    Striking, statement-making lipstick shades are an age-old beauty trick that can make everyone feel like the boldest version of themselves. I created The Queen Lipstick as a jewel-toned fuchsia matte lipstick that delivers a head-turning flash of pink to the lips – it’s the perfect way to add power and personality to your makeup this National Lipstick Day.

    Shop Matte Revolution Lip Kit

  4. Lip close up wearing Yes Honey Kissing Lipstick for National Lipstick Day

    Cheeky + Playful

    Get the look: Lip Cheat in Foxy Brown + K.I.S.S.I.N.G in Yes Honey

    Feel cheeky and playful this National Lipstick Day with my Foxy Brown and Yes Honey lip liner and lipstick combination! Foxy Brown is a smooth, suede-brown lip liner that effortlessly contours the look of your lip shape, and Yes Honey is a hydrating satin lipstick with playful peach tones and satin shine.

    Shop K.I.S.S.I.N.G Lip Kit

  5. Lip close up wearing Pillow Talk Big Lip Plumpgasm plumping lip gloss for National Lipstick Day

    Flirtatious + Glowing

    Get the look: Lip Cheat + Pillow Talk Big Lip Plumpgasm in Pillow Talk

    For the plumpest, juiciest-looking lips this National Lipstick Day, choose Pillow Talk Big Lip Plumpgasm! This plump-effect lip gloss is inspired by my iconic Pillow Talk lip secrets and is designed to supersize, maximise, hydrate, and plump the look of your lips! It pairs beautifully with my Pillow Talk lip liners and is the secret to a flattering, flirtatious lip glow!

    Shop Plumpgasm Lip Kit

  6. Lip close up wearing Icon Baby Hollywood Beauty Icon Lipstick for National Lipstick Day

    Chic + Sophisticated

    Get the look: Lip Cheat + K.I.S.S.I.N.G in Icon Baby

    My Icon Baby lip secrets are perfect for looking chic and sophisticated this National Lipstick Day! Icon Baby is a warm rose shade that gives lips a natural-looking Hollywood effect. Line your lips with Icon Baby Lip Cheat to cheat the look of full lips, then swipe on Icon Baby Lipstick to give your pout dreamy satin shine with subtle glimmer.

    Shop Hollywood Beauty Icon Lip Kit

  7. Lip close up wearing Hot Lips Lipstick in Kim KW for National Lipstick Day

    Determined + Passionate

    Get the look: Lip Cheat in M.I. Kiss + Hot Lips in Kim KW

    Lipstick can make a statement of passion! This National Lipstick Day, glide on Lip Cheat in M.I. Kiss to give your pout a beautiful berry outline, then apply Kim KW Lipstick to the centre of your lips to create a magical ombré effect in sultry, soft pink.

    Shop Hot Lips Lip Kit

  8. Lip close up wearing Peachy Plump Collagen Lip Bath for National Lipstick Day

    Fun + Carefree

    Get the look: Lip Cheat in Hot Gossip + Collagen Lip Bath in Peachy Plump

    Glossy lips channel the carefree spirit of National Lipstick Day! I love to pair my Hot Gossip Lip Cheat and Peachy Plump Collagen Lip Bath; Hot Gossip is a tawny-rose that’s always the talk of the town, and Peachy Plump is the secret to giving lips a mirror-shine, peach-perfect finish!

    Shop Collagen Lip Bath Lip Kit

Discover How To Find Your Perfect Look for National Lipstick Day

STEP 1: FIND YOUR LIPSTICK FINISH!

Do you prefer a magic matte or satin shine lipstick? Discover my lipstick wardrobe, which includes moisturising mattes and superstar satins for every mood and every moment!

  1. All eight shades of Charlotte's Airbrush Flawless Lip Blur liquid lipstick lined up

    AIRBRUSH FLAWLESS LIP BLUR: LUXE LIQUID LIPSTICK

    It's not a lip filter, it's an Airbrush Flawless Lip Blur! These magically matte, deeply moisturising liquid lipsticks give the lips flawless-looking colour in just one swipe and have a comfort-matte finish that's beautifully blurring and perfect for wearing on National Lipstick Day!

    Whether you love to dab your liquid lipstick into the centre of your lips for a pouty, blurred effect or you love the look of dramatic, full-pigment liquid lipstick, there's a shade of this gorgeous matte-meets-moisture formula for you! Choose pinks, nudes, reds or berries to perfect the look of your pout and unlock the Airbrush Flawless feeling this National Lipstick Day!

    Shop Airbrush Flawless Lip Blur!

  2. Collage of lips close-ups of four models wearing matte lipsticks in shades of eggplant, nude pink, ruby red, and nude pink brown.

    MATTE REVOLUTION: MAGIC MATTE

    My Matte Revolution lipstick collection is full of famous, moisturising matte lipsticks! With 3D Glowing Pigments for lit-from-within lips; antioxidant Lipstick Tree & Orchid extract to help soften and condition your pout; and conditioning Vitamin E and Emollient Esters for a silky-soft texture that seamlessly glides onto your pout, Matte Revolution lipsticks are the secret to dreamy matte lips! Join the revolution, darling!

    Shop all matte lipstick

  3. A collection of satin lipsticks in gold-coloured tubes in shades of peach, magenta, coral, brown, red, and nude pink.

    K.I.S.S.I.N.G: SATIN SHINE

    For a moisturised pout with a satin shine finish, discover my K.I.S.S.I.N.G lipstick collection! Perfect for lipstick lovers who prefer a luminous pout with soft satin shine! K.I.S.S.I.N.G lipsticks are enriched with antioxidant Lipstick Tree extracts, light-diffusing pigments, and a blend of waxes - they feel beautifully moisturising on the lips while making them pop and glow!

    Shop K.I.S.S.I.N.G

  4. A collection of satin-finish lipsticks in shades of peach, pink, nude pink, and red with funky, printed cases.

    HOT LIPS AND HOT LIPS 2: MIX & MATCH!

    My Hot Lips and Hot Lips 2 collections include a collection of celebrity-inspired shades in both Matte Revolution and K.I.S.S.I.N.G formulas. Choose your favourite and unlock your dream movie star pout!

    Shop Hot Lips

    Shop Hot Lips 2

STEP 2: FIND YOUR LIPSTICK SHADE!

Darlings, discover dare-to-wear lipstick shades from my collection of Matte Revolution, K.I.S.S.I.N.G, Hot Lips, and AIRbrush collections! Use my Lipstick Finder to unlock your perfect lipstick match this National Lipstick Day! From statement reds and joyous pinks to bold corals and effortless neutrals, my lipsticks are the secret to colouring your lips with CONFIDENCE on National Lipstick Day and beyond!

Discover how to choose lipstick

Discover my Lipstick Finder

Take a look at some of my standout shades, below!

  1. Model wearing Airbrush Flawless Lip Blur in Walk of No Shame Blur

    AIRBRUSH FLAWLESS LIP BLUR IN WALK OF NO SHAME BLUR

    Walk of No Shame is my signature, confidence-boosting shade that's perfect for wearing with pride on National Lipstick Day! The pout-enhancing shade gives your lips an empowering coat of colour that looks rosy and romantic with a deep, berry-toned flourish. You fell in love with the original Matte Revolution lipstick shade, and now, you can experience the magic of Walk of No Shame in my NEW! Airbrush Flawless Lip Blur liquid lipstick formula!

    Shop Airbrush Flawless Lip Blur

  2. Model wearing Airbrush Flawless Lip Blur liquid lipstick in Rose Blur

    AIRBRUSH FLAWLESS LIP BLUR IN ROSE BLUR

    Do you love a petal-pink lipstick, darling? This National Lipstick Day, pucker up with my Airbrush Flawless Lip Blur in Rose Blur for moisturised, matte lips in the rose shade of all roses. Rose Blur is a playful pink inspired by flattering floral hues that look gorgeous on the lips. Swipe on this blurring, beautifying shade and discover the perfect lipstick for making your makeup look blossom.

    Shop Airbrush Flawless Lip Blur in Rose Blur

  3. Lips close-up of a deep-tone model wearing a true ruby red matte lipstick.

    MATTE REVOLUTION IN RED CARPET RED

    Paint on an old Hollywood red carpet-inspired pout with Matte Revolution in Red Carpet Red! This is a true ruby red lipstick that’s perfect for creating a glamourous look for any occasion!

    Wear with: Lip Cheat in Kiss N Tell if you have a fair to medium skin tone, or Hollywood Honey if you have a deep skin tone.

    Shop Matte Revolution lipstick in Red Carpet Red

  4. amazing-grace-lipshot

    MATTE REVOLUTION IN GRACEFULLY PINK

    Gracefully Pink is perfect for pink lipstick-lovers! This matte lipstick is in a jewel-inspired pink coral shade that perfectly completes a pretty polished makeup look!

    Wear with: Lip Cheat in Pink Venus if you have a fair to medium skin tone, or Crazy In Love if you have a deep skin tone.

    Shop Matte Revolution in Gracefully Pink

  5. m-i-kiss-girl-lipshot

    MATTE REVOLUTION IN M.I. KISS

    A neutral berry red lipstick for a sophisticated, sumptuous pout! Glide on this matte lipstick if you want a dialled-down, sophisticated red lip that can take you from day to night!

    Wear with: Lip Cheat in M.I.Kiss

    Shop Matte Revolution in M.I.Kiss

  6. sexy-sienna-lipshot

    MATTE REVOLUTION IN SEXY SIENNA

    Colour on a bold kiss of coral confidence with Matte Revolution in Sexy Sienna. The perfect partner to sun-kissed skin, wear this gorgeous vibrant coral shade on summer days or date nights under the stars!

    Wear with: Lip Cheat in Pink Venus if you have a fair to medium skin tone, or Foxy Brown if you have a deep skin tone.

    Shop Matte Revolution in Sexy Sienna

  7. hot-lips-tell-laura-lipshot

    HOT LIPS MATTE REVOLUTION IN TELL LAURA

    Hot Lips in Tell Laura is a bold orange red lipstick formulated in Charlotte’s Matte Revolution formula, for a confident pout that makes an undeniable statement! This fresh orange, geranium red shade will turn heads wherever you go, and is perfect for sun-filled days.

    Wear with: Lip Cheat in Kiss N Tell

    Shop Hot Lips lipstick in Tell Laura

  8. Stoned-Rose-Deep-Lip-Model

    K.I.S.S.I.N.G IN STONED ROSE

    Combining cool coral tones with romantic rosy pink hues is K.I.S.S.I.N.G in Stoned Rose, a peachy coral rose lipstick for a kissable pout! This is a dreamy, understated hue, and a magical alternative to your favourite nude shade to dial up your everyday look with a kiss of colour!

    Wear with: Lip Cheat in Hot Gossip

    Shop K.I.S.S.I.N.G in Stoned Rose

  9. Velvet Underground Light Lip Model

    K.I.S.S.I.N.G IN VELVET UNDERGROUND

    Glide on a fabulous fuchsia lip look with K.I.S.S.I.N.G in Velvet Underground! Dare to wear this bright fuchsia pink lipstick to amp up any makeup look! With a moisturising formula and satin-shine finish, it’s the perfect shade for a vibrant, statement pink pout!

    Wear with: Lip Cheat in Pillow Talk Intense

    Shop K.I.S.S.I.N.G in Velvet Underground

  10. hot-lips-hot-emily-lipshot

    HOT LIPS K.I.S.S.I.N.G IN HOT EMILY

    For a coral pout with a satin-shine finish, look no further than K.I.S.S.I.N.G in Hot Emily! This bright coral lipstick is the secret to a moisturised, full-bodied, sexy pout that leaves a lasting impression!

    Wear with: Lip Cheat in Pink Venus

    Shop Hot Lips in Hot Emily

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Author Details

Charlotte Tilbury

Founder, President, Chairman and Chief Creative Officer of Charlotte Tilbury Beauty

With over 30 years experience, Charlotte Tilbury MBE is the world's number 1 makeup artist and British beauty entrepreneur. Charlotte established Charlotte Tilbury Beauty in 2013, which is now a record-breaking beauty brand that has won over 400 awards.

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