How to Wear Colored Mascara

Darlings, celebrate the launch of Charlotte's first-ever colored mascara, the NEW! Pillow Talk Push Up Lashes! in DREAM POP, a universally-flattering berry-brown shade that makes your eye color POP!

Join the PILLOW TALK PARTY! This dreamy berry-brown mascara is a NEW! addition to Charlotte’s ICONIC Pillow Talk collection, alongside the NEW! Pillow Talk Define, Enhance + Lift Eye Kit featuring Pillow Talk Push Up Lashes! in Dream pop with Pillow Talk Eyeliner and Pillow Talk Colour Chameleon!

Discover how to wear colored mascara to create the most mesmerising lashes of your dreams!

PT Mascara + Liner

The Colored Mascara You Need!

PT - Push Up Lashes Dream Pop - Packshot

Pillow Talk Push Up Lashes! in DREAM POP is a burgundy, berry-brown mascara that will set any eye color alight! A dreamy take on brown mascara, it’s not only the perfect color-match to the ICONIC smokey berry-brown Pillow Talk Eyeliner, it creates a mesmeric contrast on darker lashes and coats fair lashes with rich color for an eye-widening effect.

This universally-flattering shade is the secret wider, brighter, dreamier eyes, and makes every eye color POP! It brings out the gold in hazel eyes, the green in green eyes, the amber in brown eyes and the blue in blue eyes for a brighter, dreamier-looking gaze in seconds!

Like the ICONIC Pillow Talk Push Up Lashes! in Super Black, Dream Pop has a dual wand with diamond-shaped bristles that fan out each lash! The formula is enriched with carnauba wax to add body and weightless volume, and polymers provide extra lift and hold. Charlotte calls it her Lash Curler in A Bottle!

How to Apply Charlotte's Colored Mascara

PT - Push Up Lashes Dream Pop - Labelled Texture Swatch

To Apply Pillow Talk Push Up Lashes! mascara, use Charlotte’s signature LOAD, COMB and LIFT technique!

  1. With the flat side of the brush, work the formula into your lashes for maximum color and coverage.
  2. Then, use the diamond-bristled side to lift and comb through for full, fanned-out lashes.
  3. Dial up the look by turning the brush vertically and paint bottom lashes individually.

4 Ways to Wear Colored Mascara

  1. Deep-tone model with brown eyes wearing berry pink lipstick with a gloss on top with eye makeup in shades of pearlescent rose gold, dusky rose, berry brown and rose-bud pink while holding up a quad eyeshadow palette used to create the eye look.

    An Iconic Pillow Talk Gaze

    Create an ICONIC Pillow Talk gaze by pairing Push Up Lashes! in Dream Pop with a magical Pillow Talk eyeshadow!

    For a dreamy day look, apply Luxury Palette in Pillow Talk, Charlotte’s mesmeric quad of sparkling, nude-pink eyeshadows to build a gorgeous neutral smokey eye. Enriched with pearl pigments for a dreamy luster, this quad contains four shimmering, shine-bright, eye-glowing shades that go on like silk and gild your eyes with an otherworldly, enchanting, metallic POP of Pillow Talk magic!

    Simply apply the PRIME shade to the inner corners of your eyes, blend ENHANCE over the entire eyelid and lower lash line, apply SMOKE to the outer corners and blend along the outer lower lash line, then add a POP to the centers of your eyelids!

    For a quick and easy wash of Pillow Talk color, apply Colour Chameleon (which is ONLY available on and in Charlotte’s Beauty Wonderlands!) or Eyes to Mesmerise in Pillow Talk!

    Whichever eyeshadow you choose, finish with lashings and lashings of Pillow Talk Push Up Lashes! in Dream Pop for the ultimate Pillow Talk look!

    Shop the Pillow Talk collection

  2. PT Mascara + Liner

    Match The Magic with Pillow Talk Eyeliner

    Adorn your eyes with a matching color using Pillow Talk Eyeliner. This smokey reddish-brown shade is easy-to-blend, long-lasting and perfect for adding sultry, dreamy definition to your eyes. Along with Push Up Lashes! in Dream Pop, you’ll get dreamy, defined eyes in minutes! Dial up the look by adding a Pillow Talk eyeshadow of your choice!!

    Shop Pillow Talk Eyeliner Discover how to apply eyeliner like a pro!

  3. Single-eye close-up of a fair-tone model with blue eyes wearing a berry-brown, lengthening mascara that gives her lashes the appearance of false lashes.

    Let Your Lashes Do the Talking with A Neutral Eye Look

    Let your berry-brown Dream Pop lashes do all the talking by wearing with a nude Matte Eyes to Mesmerise shade! Charlotte has taken her award-winning, famously long-lasting, smoothing powers of her iconic Eyes to Mesmerise cream eyeshadows with a NEW! matte formula for a magic matte, neutral gaze. Choose from Nude Cashmere, Flawless Beige, or Smokey Taupe and swipe with your fingertips before applying lashings and lashings of colored mascara for dreamy lashes with minimal effort!

    Shop Matte Eyes to Mesmerise

  4. Single-eye close-up of a medium-tone model with hazel eyes wearing eye makeup in shades of pearlescent rose gold, dusky rose, berry brown and rose-bud pink,

    Dial It Up with NEW! Pillow Talk Dreams Luxury Palette

    Dial up your Pillow Talk gaze by pairing Dream Pop mascara with the NEW! Luxury Palette in Pillow Talk Dreams! Featuring four matte and metallic shadows, this quad takes you from day to dance floor in minutes!

    The four dreamy, universally-flattering shades include: PRIME (pearlescent rose-gold), ENHANCE (matte dusty rose), SMOKE (matte berry brown) and SUPER POP (shimmering rosebud).

    Apply the PRIME and ENHANCE shade for a dreamy day-date look. Blend the SMOKE shade into the crease and under the bottom lashes and apply SUPER POP with a fingertip onto the center of the lid for a dreamy, disco-ready look! Finish with Pillow Talk Push Up Lashes! mascara in Dream Pop for a magic smokey eye look that will mesmerize and enchant!

    Shop NEW! Luxury Palette in Pillow Talk Dreams


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Author Details

Charlotte Tilbury

Founder, President, Chairman and Chief Creative Officer of Charlotte Tilbury Beauty

With over 30 years experience, Charlotte Tilbury MBE is the world's number 1 makeup artist and British beauty entrepreneur. Charlotte established Charlotte Tilbury Beauty in 2013, which is now a record-breaking beauty brand that has won over 400 awards.