How To Reduce Puffy Eyes

Tired of puffy eyes? This helpful guide tells you everything you need to know about reducing the look of puffiness for eyes that look and feel refreshed.

Darlings, wide-awake, mesmerising eyes are the secret to any magical beauty look! But sometimes tiredness, allergies and emotions can get the better of us and leave us with puffy-looking eyes. This helpful guide features essential MAGIC TIPS and tricks to reduce the look of bags and puffiness around your eye area.

Discover Charlotte’s tips on how to lessen the look of puffy eyes every day with her expert tips, tricks and skincare essentials.

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Chey Magic Eye Rescue model shot

What Causes Puffy Eyes?

The skin around your eyes is thinner and more delicate than other areas of your face. If you’re dehydrated, behind on sleep or consuming too many salty foods, then your body will try to store as much water as possible, which can lead to excess fluid retention in the layers of skin and connective tissue around your eye area. This will result in a puffy-looking appearance, which can be made worse by rubbing.

Puffy eyes can also be caused by the natural ageing process as your skin gradually loses elasticity around the eye area, as well as genetics, sun damage, excessive crying and sleeping with contact lenses in. Allergic reactions are another factor. If you have hayfever or food allergies, your body will release a chemical called histamine during a reaction, which can cause inflammation and swelling around your eye area.

How To Reduce the look of Puffiness Under Eyes

Get Your Beauty Sleep

Darlings, first thing’s first. Getting enough sleep is absolutely ESSENTIAL to allow your skin plenty of time to repair and restore itself. Since puffy eyes can be caused by fluid retention, it can be helpful to sleep with your head slightly elevated on thicker pillows to prevent any fluid from building up overnight.


Eat Well

Maintaining a healthy diet with reduced salt and keeping an eye on your alcohol intake can also help to create a WELL-RESTED and YOUTHFUL appearance.


Use De-Puffing Eye Cream and Serums

Charlotte’s under-eye creams are MIRACLE MAKERS, working hard to keep your skin HYDRATED and NOURISHED for a brighter-looking appearance around your eye area. With these high-performance under-eye beauty secrets under your belt, you can wave goodbye to puffiness!

Charlotte’s ultra-hydrating Magic Eye Rescue SMOOTHS the look of the skin around your eyes, restoring its softness and boosting the appearance of RADIANCE by 329%*!

This eyecream is a supercharged formula that strengthens your skin’s barrier to LOCK IN moisture while reducing the appearance of dark circles by 68%* and puffiness by 79%*!

Simply use your ring finger to apply it gently to the orbital bone, starting in the inner corners and slowly patting up and out.

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Milena Cryo-Recovery Eye Serum model shot


Another MAGIC skincare product for puffy eyes is Charlotte’s Cryo-Recovery Eye Serum. Formulated with caffeine and ICEAWAKE™, it helps depuff your eye area for BRIGHTER and SMOOTHER-LOOKING skin that feels lifted by 117%*. Simply apply to your eye contour both in the morning and at night using the product’s COOLING metal tip applicator. Then, use the flat side to apply the serum to your undereye area, twisting to use the ball side to give your eye area a REVITALISING massage.

Tilbury Tip: For the best cooling effects, keep this product in your refrigerator.

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Charlotte’s MIRACLE eye products really can make your skin WISHES COME TRUE! For best results, use them every morning and night for a prolonged period of time, alongside a healthy lifestyle and the rest of your magic skincare products!

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*Tested on 30 people over 8 weeks

ICEAWAKE™ is a trademark by Mibelle Ag Biochemistry

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