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How To Apply Cream Eyeshadow

Discover how to apply cream eyeshadow for an effortless, quick mesmerising eye makeup look!

3 minute read

HOW TO APPLY CREAM EYESHADOW

  1. Banner with a collection of cream eyeshadow pots with metallic finishes in shades of pink, golden, silver, grey, copper, and brown.

    MAGIC STEP 1: CHOOSE YOUR SHADE!

    Darlings, what shade will you choose? Charlotte’s collection of Eyes to Mesmerise includes a magical edit of suits-all, glowing shades for every mood, every moment and everyone!

    Formulated in my AWARD-WINNING GLIDE-AND-GO Eyes to Mesmerise formula with smoothing silicones, illuminating pigments and hydrating Vitamin E!

    Discover the ICONIC, sparkling-pink Pillow Talk and CONFIDENCE-BOOSTING shimmering red Walk of No Shame, shimmering Star Gold and Rose Gold, and the NEW! sparkling summer-inspired shades, Golden Eclipse, Exagger-Eyes and Sunlit Glow!

    Shop all Eyes to Mesmerise to find your shade

    Discover the full Pillow Talk collection

  2. Close-up of an eyeshadow blending brush with soft bristles and a rose-gold and dark crimson handle.

    MAGIC STEP 2: SWIPE ON WITH FINGERTIPS OR A BRUSH

    Once you’ve selected your shade, it’s time to SWIPE ON TO MESMERISE! For a soft, effortless daytime look, use your fingertips to swipe on the creamy, hydrating, shimmering formula onto the centre of your eyelids. Or for a dialled-up date night look, apply and layer the buildable formula using the Eye Blender Brush, blending out the edges as you go!

  3. Close-up of an eyeshadow smudging brush with soft bristles and a rose-gold and dark crimson handle.

    MAGIC STEP 3: DEFINE YOUR LOWER LASH LINE

    Next, using the Eye Smudger Brush, apply your cream eyeshadow along your lower lash-line to tie the look together and create the illusion of bigger, brighter looking eyes!

    Tilbury Tip: You can widen and brighten the look of your eyes even more by applying the same, or a lighter shade to the inner corners of your eyes! For a universally flattering, eye-enhancing inner-corner shade, choose Eyes to Mesmerise in Champagne or the NEW! shimmering nude Exagger-Eyes.

  4. Single-eye close-up of a fair-tone model with blue eyes applying a golden pink duo-chrome-effect cream eyeshadow with a duo-chrome metallic finish,

    MAGIC STEP 4: BLEND, BLEND, BLEND!

    Ensure your look is blended to perfection by smudging the edges with a clean fingertip, and buffing the formula out in circular and windscreen-wiper motions using the Eye Blender Brush for a seamless finish and no harsh lines.

    Tilbury Tip: Charlotte’s Eyes to Mesmerise cream eyeshadows can be worn alone or as a magical base for your favourite powder shadows! Charlotte loves LAYERING and MIX & MATCHING THE MAGIC with her Pillow Talk and Walk of No Shame Eyes to Mesmerise pots and Luxury Palettes! Click here to discover more about these iconic shades and here to discover how to create a two-toned eyeshadow look!

  5. Single-eye close-up of a deep-tone model with brown eyes wearing golden pink duo-chrome-effect cream eyeshadow with a duo-chrome metallic finish,

    MAGIC STEP 5: LINE & DEFINE USING EYELINER

    For some extra dreamy definition to your eye look, apply eyeliner to your upper lash line, bringing it up and out at the outer corners to create Charlotte’s signature ‘feline flick’!

    The eyeliner you use depends on what look you want to create; if you’re using Eyes to mesmerise in Pillow Talk or Walk of No Shame, perfectly compliment your look by choosing the Pillow Talk or Walk of No Shame Eyeliner! Go simple with The Classic in Classic Brown or Black, or dial it up with a fierce cat-eye look using The Feline Flick liquid eyeliner pen.

    If you’re an Eyes to Mesmerise SUPER FAN, use your Matte Eyes to Mesmerise in Smokey Taupe, Chocolate Veil or Diffused Black as an eyeliner, applying with Charlotte’s Eye Liner Brush for a dreamy mesmerising finish! Click here to learn more!

    Shop all eyeliner

  6. A collection of three different mascaras, one in dark crimson tube, the second in golden, and the third in a nude pink bottle with a gold-coloured lid. All three with their applicators in front of them.

    MAGIC STEP 6: APPLY LASHINGS AND LASHINGS OF MASCARA

    Finally, complete your cream eyeshadow look with lashings and lashings of mascara! For a dreamy daytime flutter, choose Full Fat Lashes mascara, or for added definition, volume and lift that’ll take you from day to night, choose Legendary Lashes Volume 2 or Charlotte’s Pillow Talk Push Up Lashes! mascara in Super Black or Dream Pop!

    Shop mascara

    Shop Charlotte's mascara wardrobe

    Discover how to choose a mascara for your lashes

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Author Details

Charlotte Tilbury

Founder, President, Chairman and Chief Creative Officer of Charlotte Tilbury Beauty

With over 30 years experience, Charlotte Tilbury MBE is the world's number 1 makeup artist and British beauty entrepreneur. Charlotte established Charlotte Tilbury Beauty in 2013, which is now a record-breaking beauty brand that has won over 400 awards.