Darlings, I’m so pleased to introduce The Queen, a NEW, very royal Matte Revolution lipstick I’ve created in honour of the Queen, Britain’s longest-reigning monarch!

I wanted to create a regal shade that encapsulates the Queen’s inimitable and enduring style, poise, warmth and power. Instantly recognisable, this crown-jewel cerise pink lipstick is inspired by the Queen’s beautiful, bold colour choices, whether it’s her outfits, hats or lipsticks.


I have been obsessed with the Queen forever. She is the ultimate icon; elegant, erudite, fearless, empowering and has effortless, legendary style. She is, as a leader, as a woman, and as a mother, an inspiration to women all over the world.

She is such an inspirational woman, and makes me incredibly proud to be British, and even prouder to have founded a British brand. This lipstick commemorates the beauty and the brilliance of our magical Queen.

Lipstick is confidence-boosting, happiness in-a-tube, and I believe every woman deserves to look and feel their most beautiful. This lipstick empowers the leader in all of us, every time you apply it, you put your best foot forward in life, and channel the brilliant, beautiful Queen.


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